Irmak Büyükutku

Research and Impact Design

Irmak works at S360 in Research and Impact Design team. After majoring in psychology at Bilkent University, she continued her graduate studies at the London School of Economics and Political Science in the Organisational and Social Psychology Department to concentrate on consumer behavior and behavioral economics. She wrote her graduate thesis on donation behavior and cause-related marketing, graduating with distinction in 2014.

She began her career at FutureBright Group, working as a quantitative researcher, conducting market research. Then she transferred to the strategical planning department of the company, Behavior Institute, where she focused on creating brand and communication strategies for some of the leading Turkish and global brands. Irmak continued her career in Eczacıbaşı Holding Corporate Communications department, carrying out social responsibility and volunteer projects for the Eczacıbaşı Group.

She joined the S360 Research and Impact Design team in 2020.

In her free time, Irmak likes playing the piano, going to concerts and travelling to new destinations.